Category Archives: Diller Scofidio + Renfro

Diller Scofidio + Renfro

BMW Guggenheim Lab Opens in New York

BMW Guggenheim Lab- is there an actual purpose to this or is it a cunning viral scheme to entice a new generation of rich hipsters to German luxury cars?
With the building designed by Tsukamoto, the co-principal of Atelier Bow-Wow, the eclectic programming is “part social experiment, part conceptual art installation and part quixotic entertainment”. Hmmmm.
See below for Tamara Warren’s spiel- Continue reading

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